Marketing 101 - Life of a Marketing Girl

Just like that, we are approaching the end of the year, 2021 is on its

Freelancing is becoming the norm for many of us creatives in today’s world. Especially in

One thing that has been more apparent this year is the harsh reality one may

Multi-Channel marketing is one of the key strategies that is being used more in 2021

Marketing in a post-COVID-19 era? What does that look like is questionable for some of

Advertising – “The activity or profession of producing advertisements for commercial products or services“. We

To be a savvy marketer means more than advertisement and a few social media posts.

In an age of inspirational quotes and Instagram fame, it can be difficult for social

Marketing as we know it is all about consumer communication, amplifying and activating key voices

Black lives, culture and subcultures are not being represented, storytelling is skewed and we are

What is copywriting and how does it contribute and elevate content for marketers? Copywriting is

For some people, the thought of networking can be daunting and not as appealing as

How to Be an Overnight Success by Maria Hatzistefanis is all about the skincare. The

Search Engine Optimization (SEO): A process of optimizing your website to get organic, or un-paid,

One of the most common question within the communications industry from graduates and keen PR

Imagine a brand is your BFF and designs products especially for you? – Welcome to

Life Of A Marketing Girl embarked on a Mentorship session in November 2018 with the

A savvy marketer? What do we mean by that? Well in 2020 things are moving

Want to know why today, pink colour pallets are taking over social media! Some may